SPORT & BRAND CULTURE
TEAM JEUNES TALENTS
A symbolic team jacket created with Foolish for BNP Paribas, celebrating 53 young French tennis talents and turning an individual sport into a collective identity.
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Role :
Art director
A symbolic team jacket created for the TJT (Team Jeunes Talents) program by BNP Paribas. Designed for 53 young French tennis prospects, the project transformed an individual sport into a collective identity.
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Role :
Art direction,
Concept & Design
